Domo Inc. releases annual Media Data Report

Domo Inc., a cloud software company founded in 2010, released the company’s 10th data report for 2022. The infographic displays how many minutes were dedicated to different apps illustrating how people used their screen time over the year.

Jace Mclean, the director of data insights for Domo, published a blog post comparing the company’s 2022 report with the first report done in 2012. The percentage increase of various social media sites has skyrocketed with Instagram increasing by 1,785% since 2012 going from 3,600 posts per minute to almost 66,000.

Email has had the lowest increase at only 13% and Google and Facebook’s increase rates are below 200%. Twitter increased by 247% and YouTube increased the second highest amount, still far behind Instagram, at 942%.

The article also includes other statistics such as the increase in Amazon sales by year, and the increase in tweets posted and emails sent. Every minute, $443,000 is spent by shoppers on Amazon.

Amazon is not the only place online where consumers are spending money. More and more transactions are occurring online with Venmo users sending $437,595 in payments and $12,939 in ticket purchases made per minute.

Domo runs a business model that combines data integration, business intelligence, and data apps to provide people with data in one simple source. The company aims to make data easily accessible and useable by everyone.

“In the last decade, we’ve seen dramatic economic swings, wars and a pandemic but we’ve remained online, continuing to rely on the Internet to support our personal and business needs,” CEO John Mellor said in a press release.

In 2020, the pandemic created a striking increase in screen time, specifically among youth. In studies conducted in 2020, it was found that ages 18 and under had a 52% increase in screen time and 46% of teens reported they use the internet “almost constantly.”

With an increase in college students reporting struggles with mental health issues and loneliness, research is finding a connection between these issues and rising screen time usage. According to a survey conducted by OneClass, the majority of 18 to 30-year-olds spend three to four hours on a screen daily, which has been connected to worse academic performance.

27 KSU students responded to a survey distributed by The Sentinel about screen time usage. Thirteen reported six to nine hours of screen time a day, eight reported nine or more hours, and six reported three to six hours, with no one reporting under three hours a day. seven respondents stated they use screen time limitations and 20 stated they did not.

74% of respondents reported that they have noticed screen time affects them emotionally or physically. Many people reported headaches, stress, anxiety, lack of motivation, lack of focus, lack of sleep and an increase in procrastination.

20 of the participants reported they try to maintain certain habits to combat screen time including setting time limitations, reading, drawing, crosswords, card games, using do not disturb or putting the phone across the room. Some have deleted apps entirely due to ignoring time limitations too much. As screen-time increases, students are remaining conscious of the effects it has and how to combat it.

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