About Kennesaw State University Student Media (KSUSM)
Kennesaw State University Student Media (KSUSM) is comprised of the following student organizations: the student newspaper, The Sentinel, Peak Student Lifestyle Magazine, Share Art & Literary Magazine, and Owl Radio, KSU’s streaming station, as well as their online counterparts. KSUSM also manages the KSUM Marketing Team and all other revenue-raising functions such as advertising and underwriting. The Sentinel and our other publications share offices on the Kennesaw campus, in the James V. Carmichael Student Center, Room 162-B. KSU Owl Radio is across the hall, in Room 171.
Public Forum Status
KSU Student Media and The Sentinel are designated public forums. Student editors and managers have the authority to make all content decisions without censorship or advance approval.
About The Sentinel Newspaper
The Sentinel student newspaper is a registered student organization at Kennesaw State University and is currently published in five column broadsheet format, weekly (Tuesdays) during the Fall and Spring semesters and twice during the Summer. Approximately 29 issues are published in an academic year, with an average length of 8 pages. Between 5,000 and 6,000 copies are distributed. The Sentinel is a designated public forum. Student editors and managers have the authority to make all content decisions without censorship or advance approval.
KSUSM Mission Statement
KSU Student Media is dedicated to the support and encouragement of responsible, ethical media to connect, explore and enrich the lives of the university’s many constituencies. It provides an open forum to the campus community for the free expression and exchange of ideas, concerns, issues, trends, and information, and outlets for the KSU community. KSU Student Media provides opportunities for interested students to learn and practice skills in art, journalism, design, production, photography, editing, business, advertising, web authoring, broadcasting, new media and management in a “true to life” setting. It encourages the values of integrity, tenacity, creativity and honesty in the pursuit of excellence.
The Sentinel Newspaper
Kennesaw State University
MD 0507, BLDG 5 RM 162-B
395 Cobb Ave NW
Kennesaw, Georgia 30144-5591
KSUSM Professional Staff
Director of Student Media:
Responsible for all Kennesaw State Student Media (KSUSM) organizations. This position manages or advises the business, editorial, legal, advertising, and production facets of KSUSM. Provide leadership training to the student employees and volunteers associated with Student Media by using educational techniques to promote responsible and ethical professionalism. Champion the role of Student Media services to the University and its diversified populations. Professional member in College Media Association (CMA) and adheres to CMA’s Code of Ethical Behavior. Reports directly to the Senior Director of Student Involvement.
Business Coordinator for Student Media:
Provides management of the marketing, advertising, underwriting and promotional activities of KSU’s student media organizations: The Sentinel newspaper, The Peak Magazine, Share Literary Magazine, and Owl Radio. Major responsibilities include advertising/underwriting; distribution; market research; and developing, establishing, and maintaining marketing strategies to meet organizational objectives. Specific duties include: overseeing the distribution of all print publications; managing and coordinating all marketing, advertising and promotional staff and activities; conducting market research (readership, listenership, distribution, and purchasing) to determine market and other strategies; managing advertising, sales, and underwriting budgets; and assist with the general oversight and management of KSU’s four media outlets. The Business Coordinator directly supervises the Marketing Team; a group of student assistants who work in the office management, advertising, web, design, and distribution areas. Like the Director, this position is a professional member of the College Media Association and is a KSUSM adviser. This position reports to the Director of Student Media.